Glossary

Sponsored Product (Trendyol Ad) — Definition

Türkiye Commerce Marketplace Advertising

A paid ad format on Trendyol that lets sellers show their products at the top of search results or on product pages for a bid. It runs on a cost-per-click (CPC) or task-based model. Together with conversion rate and seller score, it directly determines ad efficiency; high-converting listings achieve a lower ad share (ACOS) for the same budget.

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