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GuideGrowth · · 6 min read

Profitable scaling with Google Ads

Sustainable growth with Search, Shopping and Performance Max campaigns.

M
Mert Yıldız
Performance Marketing Lead @ StatixPartners
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Where is this in the ecosystem?

Google Ads is the strongest source of intent-driven traffic. Without the right structure, budget is wasted.

Campaign architecture

Separate Search, Shopping and PMax campaigns with clear goals; consolidate data in one conversion model.

Last updated: March 18, 2026Author: Mert Yıldız

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