Case Study — Growth & Creative

We grew a fashion brand in the UK with performance-driven content.

A fashion brand with strong products was advertising in the UK but couldn't scale profitably due to creative fatigue and weak targeting. We unified UGC production and Meta ads management into one performance system.

Fashion & ApparelTurkey → UK8 months
+218%
Sales growth
5.1
Average ROAS
-34%
Acquisition cost

The challenge

  • 01Creative fatigue and low click-through rates.
  • 02High customer acquisition cost.
  • 03Weak targeting and measurement infrastructure.
  • 04Unsustainable, trend-dependent growth.

Our approach

01

Content System

Built a production line continuously producing new UGC and ad videos.

02

Creative Testing

Systematically tested hooks, formats and messages and scaled the winners.

03

Measurement

Minimized data loss with Pixel and CAPI setup.

04

Scaling

Gradually scaled profitable campaigns into new audiences.

The result

218% sales growth in 8 months.
34% lower customer acquisition cost.
A sustainable 5.1 average ROAS.
Ad performance kept fresh with 50+ pieces of content per month.

Running content and advertising in one loop changed everything. We now grow predictably.

Marketing Director, Fashion Brand

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